Description

Course description:
“The course is aimed at those who want to master the art of creating advertising texts that attract attention and convince the audience. You will learn how to write effective advertisements, content for social networks, SEO texts and much more. The course also includes work with creating content for various types of advertising, be it text ads, videos or banners.”

What you will learn:

• The basics of copywriting for advertising and marketing.
• How to create compelling headlines and descriptions for advertising.
• Developing content for websites, blogs, and social networks.
• SEO copywriting: how to write texts that will be well indexed by search engines.
• The psychology of advertising perception and how to use it to increase conversions.

Why choose this course:
“Copywriting is a key component of any advertising project. The course will teach you to write texts that sell, help brands communicate with their audience, and increase customer loyalty.”

Duration: 1.5 months

Level: Beginner/Intermediate